We share what we know
Founded in 1918, Kansai Paint today is the leading paint company in Japan and a top 10 global paint company. With 51 operations globally, Kansai Paint employs more than 10000 employees worldwide. In Tanzania, Lateral Labs was consulted to support the company’s research on sales operations and review its marketing strategy, resulting in improved geolocation […]
Noesis Strategic Institute delivers professional leadership training to companies in Tanzania. Lateral Labs was hired by its founder Murtaza Versi to develop a personal brand and promote his performance coaching curriculum across Africa. Our work has so far resulted in a complete digital brand implementation for Murtaza including a website, LinkedIn and Facebook strategy, a […]
Rotary Club of Bahari Dar-es-Salaam is part of Rotary International. Lateral Labs was asked to advise members on social media use in business, and thereafter tasked with producing weekly fliers for their events. Lateral Labs now provides services to Rotary Club of Bahari Dar-es-Salaam free of charge.
Thornlux International Limited specializes in Electrical Products and Power Equipment in Tanzania. The company also trades with global industry leaders in power management and generation. Lateral Labs was hired to rebuild Thornlux International’s website and advise on digital marketing activities to improve brand awareness and lead generation.
Ubongo leverages the power of entertainment, the reach of mass media, and the connectivity of mobile devices, to deliver effective, localized learning to African families at low cost & massive scale. Lateral Labs was invited to Ubongo’s Tanzania team retreat to contribute thoughts about the digital landscape and support future planning in the context of […]