Our Blog
Kijiweni Productions is an award-winning Tanzanian film production company that was built on – and has become recognized for telling – local stories. Kijiweni was also one of Lateral Labs’ first website clients in Tanzania, before even we started as a formal company! For 6 years between 2013 and 2019, Lateral Labs worked with Kijiweni […]
Kuku Poa processes and sells broiler chickens in Tanzania. Lateral Labs has been working with Kuku Poa since 2019 to maintain its brand online, including developing a website to showcase products, managing social media channels to engage an audience with Kuku Poa’s brand mascot Fido, and supporting booth creation for the annual Tanzania Poultry Show. […]
MyBima is an app for conveniently purchasing and managing car insurance via Android and iOS in Tanzania. Lateral Labs has been hired by MyBima to ramp up quotes, sign-ups and downloads for the app. In 3 months of work with us, MyBima experienced more than 10X the number of sign-ups they had in a full […]
Novita Law is a law firm in Tanzania founded on the principles and values of a traditional, large practice but packaged in a small scale to offer a nimble, personalised service. Lateral Labs’ work with Novita Law has resulted in increased visibility of the firm on social media channels, enabling businesses of all sizes to […]
Rotary Club of Bahari Dar-es-Salaam is part of Rotary International. Lateral Labs was asked to advise members on social media use in business, and thereafter tasked with producing weekly fliers for their events. Lateral Labs now provides services to Rotary Club of Bahari Dar-es-Salaam free of charge.
Lateral Labs worked with global sneakers brand Skechers to launch its digital and retail presence in Tanzania. Key audiences for Skechers in Tanzania were students, young adults and seniors who sought healthier, active lifestyles. In the span of just over 30 days, we actively onboarded over 4,500 Tanzanian followers while supporting the opening of its […]
STA Travel is the world’s largest student and youth travel agency. Travellers are able to secure discounts on flights, accommodation and tours with a student ID. Lateral Labs was hired by the STA Travel Tanzania office to plan, design and execute a social media strategy that consistently drove leads and engaged audiences on new memberships […]
With a strong sales presence in Africa, Super General is a brand for kitchen and home appliances. Their distributor in Tanzania – TMS – hired Lateral Labs to build a digital presence for Super General, including an e-commerce website and social media advertising.
Transit Military Store (TMS) is a 20+ year old company operating across Tanzania. With unique one-stop-shop locations, TMS was looking to implement a 360-degree digital strategy with Lateral Labs. We implemented a new logo, e-commerce website, and kick-started their social media operations.
