Noesis Strategic Institute delivers professional leadership training to companies in Tanzania. Lateral Labs was hired by its founder Murtaza Versi to develop a personal brand and promote his performance coaching curriculum across Africa. Our work has so far resulted in a complete digital brand implementation for Murtaza including a website, LinkedIn and Facebook strategy, a team of creators, designers and producers, and a robust brand equity measurement plan.
Noesis Strategic Institute
March 2019 - date
Research, budgets, web, social, production